What to ‘Snow’ about NADA 2025
Product Marketing
Pun totally intended.
NADA in New Orleans got off to an auspicious start due to a very nasty storm that devastated roads, airports, and effectively shut the city down.
But that didn’t stop the auto community from rallying together to make it happen. Attendance was certainly down, but education sessions still happened, most booths got built, and dealers still made the trek.
We’ve got some stories to share about our ‘SNOLA’ experience and some highlights from the show in our latest blog. You can read it here.
___________________________________________________________________
UPCOMING WEBINAR
Use TikTok AIA to Grow!
Sign up for this informative webinar featuring Brian Sencich, TikTok Head of Industry – Auto. We will discuss TikTok’s incredible new AIA ads and other things TikTok.
REGISTER HERE
___________________________________________________________________
TIME FOR A CHANGE?
Q1 is often the time when dealers look at options and consider changes for the year. We can help make that decision easier by offering you our NADA special offers that will reduce your costs and risks. Give us a try!
LEARN MORE HERE
___________________________________________________________________
Check out our most recent blogs!
NADA 2025 Highlights
Increase your Impact with Creative Video
Boosting engagement through creative ads
Social Strategy Best Practices
Getting Started with TikTok for Dealerships
2024 was eventful… what an understatement
___________________________________________________________________
SPOTLIGHT
Rhys Albrecht
We’re thrilled to introduce you to our new Head of Customer Success! Rhys Albrecht comes to us from Bannister Automotive Group, a long-time sMedia client. Rhys was the Director of Marketing and Communications at Bannister, and brings with him a great perspective on what it’s like on the client side of the business.
During his time at Bannister Rhys was an integral part of their growth strategy that saw the company grow from 10 rooftops to 25 while running a lean and wildly effective marketing strategy. With a team of three specialists, Rhys was highly successful at leveraging data and analytics based decision making to extract full value from the marketing spend.
Before entering the Automotive industry in 2019, Rhys worked at large companies like Disney and Starbucks, as well as running his own award-winning wedding photography business and assisting his wife Alana in her side hustle as a fashion blogger and influencer. Together they have three wonderful kids (Georgia 8, Rhett 4 and Ansel 2) who are hard at work destroying everything of value in their home.
Rhys is based in Kelowna, British Columbia, where he’s lived since 1990, and when not at work can usually be found in his garden. He loves cooking elaborate meals, watching the Edmonton Oilers, and walking around different cities he travels to.
INDUSTRY NEWS
- Stellantis promises to boost US Sales
- Honda boosting investment in three Ohio auto plants
- Court Reverses Dealer “Junk Fee” Ban
- Trump’s tariffs could raise car prices at dealerships — very quickly
- Seven Charts: How Tariffs Would Harm the Auto Industry
