Dealership Holiday and Special Event Playbook

Limited-time sales events are a great way to create urgency and push in-market shoppers to close a deal before the month’s end. Whether it’s for Black Friday or a clearance […]

Are auto trade shows a good investment?

Trade shows have been around for hundreds of years, and they have persisted because of the unique opportunities they provide. Remote culture has reduced in-person meets, and COVID shut down […]

Social Strategy Best Practices 2024

Organic Social Media Strategy for Car Dealerships We often get asked, “Do you create social media posts for dealerships?” Our answer is always no. Social media encompasses two components: organic […]

Digital Dealer 2024 is in the books!

What can we say, this was a whirlwind conference with some awesome topics presented! The sMedia team presented at the DVX, captained a team at the Hackathon (more on that […]