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Direct Mail

A powerful solution to re‑engage prospects & combat marketing fatigue
sMedia’s Direct Mail product helps automotive dealers recover abandoned shopping experiences and drive walk-in business
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Advantages

Why Direct Mail

Track Record

Direct Mail Advantages

Re-engage, recover, and rev up sales

By delivering personalized direct mail based on a shoppers unique website activity, sMedia helps dealerships capture attention, drive conversions, and stay competitive in an increasingly digital economy.

Capture attention, drive conversions: sMedia's personalized mail, analytics, drip campaigns.
Revive prospects: sMedia's Site Abandonment mails engage, boost auto conversions.

Re-engage Prospects

sMedia’s Site Abandonment solution personalizes direct mail based on your prospects’ vehicles of highest interest, re-engaging them with an automated drip campaign and driving conversions for your automotive business.

Tailored direct mail cuts through noise, captures attention via remarketing.

Combat Marketing Fatigue

Direct mail remarketing allows you to tailor your message to your audience’s interests, cutting through marketing noise and capturing their attention.

Bridge online-offline gap: sMedia's tech generates local interest via direct mail.

Drive Site-to-Store

Utilizing data on your website visitors, sMedia’s direct mail remarketing technology generates local interest, bridging the gap between online shoppers and your physical locations.

Automated reminders boost conversions: sMedia's direct mail remarketing offers discounts.

Abandoned Shoppers Recovery

sMedia’s direct mail remarketing solution sends personalized reminders to potential customers with abandoned shopping experiences, offering discounts and driving conversions without manual intervention.

Why Direct Mail

Direct Mail Drives Consideration

Direct mail campaigns reach customers at home where most key purchase decisions happen, making them an effective way for automotive businesses to drive sales.

of key purchase decisions are pre-planned and discussed with others.
0 %
of key purchase decisions involve the home.
0 %
of recipients say that direct mail influenced their purchase decision.
0 %
Learn more about how sMedia’s Direct Mail can capture you more leads and drive your dealership sales
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Track Record

The Results Speak for Themselves

Check out the impressive results of our customers’ campaigns below to see how sMedia can help increase conversions and drive sales for your dealership.

Knight Auto Group

We view sMedia as more of a partner than just a vendor we work with. It’s really because they take the time to understand our goals, and help us achieve them at all of our stores. sMedia has helped us continuously optimize our advertising efforts by providing feedback and recommendations that are rooted in data, and they help us make smarter business decisions, with their Attributely platform.

Kurtis Andersen, Internet Director
Preston Hood Chevrolet

When we started with Attributely we were able to get more granular with our data. Our previous advertiser was probably four times more than sMedia and Attributely, so it was an easy decision to switch over and use something more cost effective. We’ve probably saved $30,000 a month with sMedia.

Courtney Fincher, Business Development Manager
Wheaton Honda

sMedia helps us get traffic to our website with real insights on how customers are behaving with us online, this gives us a much better insight on how to meet the needs of the customers and also close more deals. I have yet to see anyone take an actual transparent approach like sMedia does.

Craig Hole, Marketing Manager
Centennial Auto Group

sMedia really helps us look beneath the surface to figure out the full story of what our customers are doing on our sites and why. This is a huge help, it allows us to make more impactful decisions, it allows us to create much more efficient media plans that minimize waste, and ultimately it creates a better experience for both our customers and our instore staff.

Allan Clow, Marketing Analyst
Preston Hood Chevrolet

Our cost per customer is down significantly, sMedia is just a smarter spend. When we make plans, we can go to the data to decide what we should be spending money on, and what we shouldn’t.

Courtney Fincher, Business Development Manager

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